Workshop
7th March 2025

Interactive Session on Brand Personality for Startups

Focus on personal branding, startup identity, and market positioning. Conducted by Raunaq Chawla for student startups.

Interactive Session on Brand Personality for Startups

About This Program

This interactive session, held on 7th March 2025, focused on the critical aspects of brand personality development for startups. Conducted by Raunaq Chawla, the workshop emphasized personal branding, startup identity creation, and strategic market positioning. Students learned how to define their unique value proposition, create consistent brand messaging, develop visual identity systems, and communicate their brand story effectively. The session included hands-on exercises where participants worked on their own startup's brand personality, receiving personalized feedback and guidance.